Design and Art for awareness initiative taken by- artist, designer, writer and activist- Asher Jay
About Asher Jay
Asher Jay is a designer, artist, writer and activist. She was educated at Parsons the New School of Design, in New York where she received a BFA in Fashion Design and an AAS in Fashion Marketing. Shortly after graduating, she pursued a career working for various fashion houses in New York, which furnished her with the necessary experience to create her eponymous, exclusive, Prêt-a-Porter label. During her career she became passionate about textiles, printmaking and pattern design, fascinations that are frequently referenced in her fashion line and artworks.
A staunch supporter of animal rights, wildlife conservation and sustainable development, she found herself using her fashion, art and writing to raise awareness. Over the years she has produced several graphic campaigns, written many narratives, and pieced together numerous collections and canvases to eloquently elucidate the serious issues currently assailing our fragile planet.
Through her extensive travels across the globe, and her studies in art history, she has developed an aesthetic sensibility that is an amalgam of contrasting cultural influences. All her work is anchored by the deep commitment she harbors toward the realization of a collective future.
Asher Jay creates to comment, conserve and contribute.
Art and Activism:
Art for conservation is a spectacular way of educating and sensitizing the public about issues that are largely carpeted for short term gain by the private sector. Pictorial representations are capable of invoking a deep emotional response in the viewer, as an artist can elect to combine elements of a narrative in multiple layers building depth and dimension to a cause that would ordinarily be hard to convey as effectively and expediently through any other channel. Art can communicate in one glance, what essays can communicate only with footnotes, parallels, conclusions and references. Each one of my canvases dispenses distilled doses of distressing realities, and its puissance lies with the fact that it can do so within a single frame. I use art as an incisive tool for communication. I do what I do because each piece has the power to percolate and penetrate on a personal scale potentially serving as a catalyst for glocal transformation.