Harnessing Consumer Power to Influence Businesses

Leslie Berliant

Environmental advocacy group Carrotmob channels consumer power to influence businesses to commit to greater energy efficiency and sustainability measures. As the store owner says, it's a great angle because no one loses.


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Scott (anonymous)

Carrotmob now has a chapter in Kansas City!
The mob hits Oct 21st - http://carrotmobkc.com

Written in September 2008

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  • Posted on Aug. 11, 2008. Listed in:

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